Inspiration
How do you make a website for a contemporary nonprofit? 3pe communicates about eating disorders clearly and sensitively.
How did 3pe rise to the challenge of branding a contemporary non-profit that would help to fight the taboo surrounding eating disorders? We talked about it with its founder Lada Brůnová and designer Pavla Julia Kolářová.
This year, you're gonna make it. The 7 most common website resolutions that are not worth your eternal procrastination.
We all know it. How many times have we put off a plan for so long, only to find out in hindsight that the hardest step of all was taking that first step - forcing ourselves to do it. Let's take a look at a list of the most common web resolutions that users struggle with on a regular basis, always for much longer than they had planned. And usually to no avail. We'll give you tips on how to achieve your goals quickly and easily, and show you that these resolutions aren't worth the eternal remorse at all.
Adam Sedlak of Hunger Wall Residence: Hotels should not underestimate their cancellation process
The Hunger Wall Residence, housed in an Art Nouveau building over a century old, offers a range of apartments for business or leisure. It is situated in a quiet street near the Charles Bridge, Prague Castle and the Old Town. The clientele of hotels in the centre of Prague has changed considerably over the previous year, so it was necessary to change the strategy. How did the Hunger Wall Residence cope with the new situation?
Jiří Gajdošík of Asten Hotels: directly contacting guests is more expensive, but profitable in the long run
Asten Hotels was established with the aim of creating a chain of attractive boutique hotels in the Czech Republic. It focuses on locations in Prague and Spindleruv Mlyn, where it operates several hotels. According to Asten Hotels, what is the most important strategy in today's hospitality industry? We asked managing partner Jiří Gajdošík.
Jan Valenta of Taste of Prague: customers are currently looking for quality at a good price or an exceptional experience
First there was a famous food blog, then came the now legendary food tours, nowadays Taste of Prague has its own podcast and runs accommodation in Chaloupka Bousov. The focus of their interest is food. They are aware that hospitality and gastronomy are closely linked, so it makes sense that they focus on their intersection. They regularly show foreign gourmets in the Czech Republic that Prague's gastronomic scene is on par with that of Berlin, for example. What did last year's change in clientele bring them and what do they think the accommodation experience of the future will look like?
Štěpán Klíma of Obora brewery: When your business takes off, you must be ready to react
In the beginning there was a desire to make beer for oneself and a few friends. Obora Brewery started a few years ago in a small village in southern Bohemia as a small project with modest ambitions. With brewmaster and founder Martin Novák and brand manager Štěpán Klímá, we discussed how the brewery has built its place on the Czech market, how it approaches current trends, how it changed its strategy during the pandemic or how to manage a business that takes off.
Skanska Reality: all available apartments are now sold via the web
Skanska Reality represents a connection between the multinational construction and development giant and the end users of one of its products - the current and future residents of the apartments that Skanska has built or is currently building. Through its new website, the company's philosophy, completed and ongoing projects are to be well presented. And as a progressive player in the real estate market, it needs the right resources to do so.
How to improve the recruitment process with the help of a professional career website
How to achieve the smoothest and most efficient recruitment process? On the road to the ideal employee, the key is to target the recruitment campaign correctly, attract the right candidates, provide sufficient information and save time by setting up automation of sub-processes. For this, a functional career website is essential.
How to create an unbeatable landing page
One of the biggest obstacles to communicating with today's internet users is their fragmented attention span. Important messages, therefore, need to be simplified as much as possible, clearly formulated, and cleansed of all unnecessary stimuli. This is where a landing page can be of great help.
What is lead generation
Lead generation is the process of acquiring the interest of potential customers for your business in order to increase future sales.
How to save a ton of time with web process automation
By linking your website to other services, you can get rid of routine work and keep your hands free for the things that are really important to you.
Complete tutorial: a great introduction of services on the web
Learn to present your services on the web in a way that converts visitors into customers and presents you as respected experts.